All this week I’ve been conducting an experiment. What would happen if I spend twenty minutes a day marketing my book? For some background, my book, RAZE, SHINE #6 was released back in February 2014. It’s available as an e-book on Amazon. It’s my first work to publish, and I’m super excited about it.
Marketing is a challenge for me. But I decided that I need to stop worrying about what I can’t control, and instead focus on what I can control. I have four young children, a husband in surgical residency, several more books to write, and I’m preparing to make a big move from Tulsa to Galveston, TX, but surely I can spend 20 minutes a day on book marketing, right?
I did. I spent a chunk of my morning from about 9:00 am to 9:20, solely focused on marketing. I put up a blog post, linked it to Twitter and Facebook, and then spent more time on Facebook promoting on the book writing groups. I also spent a little time on making friend requests and socializing on the FB book lovers sights. I made sure to set the alarm on my phone, so I knew that I ONLY had twenty minutes. It helped me stay focused, especially when I got on Facebook and felt tempted to scan through the news feed, or got distracted by a picture of someone’s adorable baby. Setting the timer worked better than I thought, and it was such a simple thing to do. I plan to continue with 20 minute marketing, just so I can stay focused.
Here are my results in terms of Amazon ranking:
May 19- #469,644
May 20- #209,315
May 21- #291,057
May 22- #344,971
May 23- #389,137
Also, I gained one more five-star review, which I’m very proud of. Those reviews are better than chocolate to me! The numbers are marginally impressive, but you can see that I at least sold a couple books, which in my mind is worth the twenty minutes.
The main lesson I’ve learned is to be consistent. Maybe I won’t get a sale today, but at least I got my name out there, and I’ve become a more visible online presence, so that when my next book comes out in July, I’ll already have some followers.
Does anyone have better suggestions for how I can spend my twenty minutes? I’ve got the blog, Twitter, and Facebook as my main targets, but I’m sure there are other paths I could take that would garner more sales.
I’d also like to invite other authors to take the 20 minute challenge. (Now I sound like an aerobics instructor) and report on how they did!